If you’re building a WordPress site for an accounting firm, it’s important to choose the right theme to start from.
Certified public accountants have very particular needs in their Web site. Any modern CPA WordPress theme should have:
- a fully responsive design, so that it looks good on desktops, laptops, tablets, and mobile phones.
- a testimonials section, where you can build trust with visitors based on the endorsements of existing clients.
- a contact form, plus a map to find the accountant’s office.
- an SEO-friendly design, using semantic HTML and, ideally, microdata as appropriate.
- attention-grabbing graphics, such as an image slider or featured header, so that you can showcase what’s most important to your firm.
Finally, the theme you choose should allow you to easily customize it while still presenting a professional-looking site—you’d be surprised how big an influence great design can be in acquiring a client.
With those criteria in mind, let’s take a look at some of the best WordPress themes for accountants.
Disclosure: Some of the links to themes below are affiliate links, meaning we receive compensation if you purchase the theme. However, we evaluate each theme thoroughly and recommend only the best.
The Modern Accounting Firm
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| The Best (Free or Paid) WordPress Themes for Accountants |
Our team here at Conversion Insights has put together what we believe to be the easiest way to get a clean, modern, and eminently professional Web site for your accounting firm.
There’s even a free version, so you can try the theme out before you commit to it.
The Modern Accounting Firm features:
- A responsive (and Retina-ready) design, so your site will look as good on smartphones & tablets as it does on desktop & laptop computers.
- A powerful, easy-to-use image slider (a.k.a. a content slider or carousel).
- Advanced content management tools for your practice areas & staff members—say goodbye to plain WordPress pages that don’t fully suit your needs!
- Shortcode-free layout tools, so you can see in the WordPress editor what your page will look like after you hit Publish.
- (Premium only:) 10 professional, fully customizable color schemes, so you’re bound to find one that suits your firm’s branding.
Accountancy, by ThemeLab
Accountancy is produced by ThemeLab, one of the biggest names in WordPress themes. Created specifically for accountants and CPAs, Accountancy makes it easy to set up a professional Web site with all the features you need.
It’s fully responsive—you don’t have to worry about how big a visitor’s screen will be, since the site will scale automatically. The theme also allows you to add an image slider to your home page, making it easy to display services, benefits of working with you, or testimonials.
Accountancy is designed to work out of the box with very little setup, so it’s perfect for those who want to get a site up and running quickly, or for accountants who need a professional site, but lack WordPress experience.
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Zerif Pro, by ThemeIsle
With a clean-cut, minimalist look, Zerif Pro screams professionalism. Featuring a responsive single-page design, it doesn’t get much easier to use than this theme (for both you and your visitors).
Zerif Pro allows accounting firms to display all of their services, information, testimonials, and more on a single, scrolling page. This single view makes it easy for readers to find what they’re looking for without navigating through a labyrinth of Web pages. Zerif sells for $47, but if you do a lot of Web design, you can instead “join the club” for $95 to get access to every theme ThemeIsle has to offer—not a bad deal for 14 themes.
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Associate, by StudioPress
Based on the Genesis Framework from StudioPress, the Associate theme is very professional looking. It features clean lines and an attention-grabbing layout that makes it easy for readers to find exactly what they’re looking for.
Out of the box, Associate features 4 color styles, 3 layout options, a custom background, and several other benefits that make it very useful. Because it also includes the Genesis Framework, you are able to upgrade to any other theme based on Genesis in the future at a significant discount.
Because of the color themes and layout options, there is no way to accidentally make the site seem anything except professional. And thank to the muted appearance, your content takes center stage, making it perfect for businesses that don’t want a flashy site to detract from their message to clients.
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Executive Theme, by StudioPress
Another theme from StudioPress, Executive also runs on the Genesis Framework. It is essentially an upgraded version of the Associate theme, with more color styles and a simplified layout.
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Progressio, by VamTam
Progressio does it all. Not only is it available in a variety of languages besides English, but it includes numerous tutorials and videos to guide complete beginners through the inner workings of the theme. Its low cost ($43 at the time of this writing) and clean layout makes it perfect for accounting firms looking to set up their first theme. On top of that, it includes the option for users to import the demo websites in order to easily duplicate the demo theme.
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When it comes to your accounting firm’s Web site, you want to put your professionalism in the limelight, and these themes do it better than any others. Whether you are an expert at WordPress or just a beginner, the ease of use and lack of coding make them easy to get running.
Have a theme in mind I missed? Drop me a comment below!